PILOT NEWSPAPER
Pilotonline.com and HamptonRoads.com are websites produced
by the Virginian Pilot which is owned by Landmark Media Enterprises L.L.C based
in Norfolk, Va. The websites serve the greater Hampton Roads metro area
stretching from Williamsburg to the north, Virginia Beach to the east, and the
outer Bank of North Carolina to the south. It features news and opinion in the
major Categories of local news, Nation/ World News, Business, sports and
Military.
MISSION STATEMENT
To serve the public with skill and character and to exercise
first amendment freedoms with vigor and responsibility in reporting balanced
and fair stories.
COLOUR AND
SETTINGS
The color of this website is DEEP BLUE and a touch of SKY
BLUE. The color totally suits the website and its Brand Name because the color
is very attractive and sharp. Most browsers would easily be attracted this
website because of its color and this would greatly help in maintaining the
readership of its audience. While the settings of the website is arranged in a
chronological order, that is, it maintains a particular order of sequence. It
is divided into three parts; the top, the middle of the page and the end part.
At the top of the website page we have the BRAND NAME. While the middle part
comprises of both local and international news and each news story has its bold
headline written above it. The end part contains comments, find, share etc.
ANALYSIS
HOME PAGE OF THE WEBSITE
At the top of the page we have ‘ADVERTS’ and after this is
the BRANDNAME. Then below it is the news categories which comprises of news,
opinion, business, military, sports, weather, traffic, obits, entertainment and
life. These categories are arranged from the left hand side to the right hand
side.
RIGHT HAND SIDE OF THE PAGE: at the right hand side we have
the ‘ADVERTS’. After the AD, We have LINKS FOR LATEST VIDEO UPDATES. Beneath
the video, each news story under every news category is been highlighted
together with their headlines. After the news, we have the COLUMNS for photos
of the week where we have the view gallery and where we buy pilot photos.
Underneath it is ‘OUR VIEWS’ which has latest blog, columnist, editorials, and
letters to the editor. After that is ‘YOUR VIEW’ in which people comment and
this also has most read and most comment, today’s poll, and the comment of the
day.
MIDDLE PAGE: The middle page shows the different headlines
with little stories underneath with the full story tag which browsers can click
on to get the comprehensive story if they want. We also have the local news
together with its headline and US and World news, military, entertainment, life
and guides, sports, business and Virginian news.
LEFT HAND SIDE OF THE
PAGE: in the left hand part, we have links for multimedia tools like Facebook,
twitter, alerts, SRSS, Ipad, kindle, print or follow update in that website by
LIKE or DISLIKE.
THE BASE PAGE OF THE
WEBSITE: this is where every information about the website can be accessed. We
have the Virginian pilot, daily deal, Classfields, advertising information,
follow us, contact us, new staff, work for us, privacy policy and its year of
existence. (1993-2012)
FEATURES OF PILOTONLINE NEWSPAPER WEBSITE
ACCESSIBILITY: This website has built-in
accessibility features which ensures that their readers can experience and
access the website regardless of visual or other impediments.
NAVIGATION: the website has a clear, simple
method of website navigation for its audience and has a stylish pull-down and pop-up
menus when necessary.
CONTACT: it also has or includes web-forms
which enables its audience to make contact with them via e-mail and other
multimedia tools such as iphone, ipads, androids, blackberry etc. the e-mail is
accessible via your e-mail program or if one is on the move, it is also
available via web page.
GRAPHICS: the graphics of any website is
the essential tool of either attracting or drifting away your audience. It also
provides new original graphics of its website in the form of logos, banners,
buttons, in-line, images and backgrounds and are optimized in both size and
quality to preserve the available bandwidth, that is, the number of web pages
that may be requested in a month.
CONSTRUCTION: The website has latest XHTML
which is highly optimized for speed so that their audience don’t sit around waiting for their
pages to load, or even worse move to another website.
CRITICISM
AND IMPROVEMENTS
The website is very good and comprehensive
and its home page is well arranged sequentially unlike most media organisations
website which is not well synchronized. I would suggest they improve in terms
of additional features, that Is, by adding outset features such as online
polls, guest books, extra add of e-mail addresses, extra web space and
bandwidth etc on its hosting package. And above all, they should keep up the
good work they have started.
FOLLOW US
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Virginian pilot or hamptonroads.com
www.twitter.com/
@ pilot news
CONTACT US
Main phone: (757) 440-2000
Subscription service: (757) 446-9000
Classified ad: (757) 622-1455
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